Japan is famous around the world for its cute characters. You might already be familiar with Japanese game or anime characters like Pikachu or Totoro. But in Japan, the love for adorable characters runs deeper than that. Many towns and prefectures have their own mascot characters called “yuru-chara.” More than just cute, these characters are helping to revitalize the localities they represent.
Cute Character Mascots Make Japan More Fun and Exciting
